Privacy Policy
Last Updated:
This Privacy Policy explains how 2x Conversion Design Ltd. (d/b/a 2x Growth Agency) (“2x,” “we,” “us,” or “our”) collects, uses, discloses, and protects personal information when you visit or interact with https://2x.agency (the “Site”).
You can browse without optional tracking. Use Cookie settings to manage analytics and marketing preferences. The tools and providers involved are described below.
1. Scope
This Privacy Policy applies to personal information collected through the Site, including when you browse, submit forms, sign up for marketing communications, use tools/resources, or apply for roles.
2. Personal information we collect
Information you provide
- Contact details: name, email address, phone number (if provided), company name, and role/title.
- Inquiry details: information you include in messages or forms, such as goals, timelines, and budgets.
- Marketing preferences: subscription preferences and opt-in/opt-out status.
- Booking details: details you submit through Calendly when scheduling, such as name, email, selected time, and intake responses.
- Job applicant details: information you submit during recruitment, including background details, LinkedIn URL, and application materials.
Do not submit sensitive personal information, such as government identifiers or health information, through the Site unless we explicitly request it.
Device, usage, and visitor-identification information
We and our providers may collect IP address, device and browser type, operating system, referral URLs, pages viewed, time spent, clickstream data, timestamps, and approximate location derived from IP address. Optional analytics and marketing collection is subject to the Site’s controls in Section 4.
With marketing permission, visitor-identification tools may associate website activity and cookie identifiers with other personal information held by data partners, including email addresses or online profiles. This can identify a visitor who has not filled out a form. See Section 4 for RB2B’s disclosure and opt-out.
Newsletter and payment information
If you subscribe to our newsletter or marketing updates, we use Beehiiv to manage subscribers and send communications. You can unsubscribe from our marketing messages using their unsubscribe link.
If you purchase a subscription-based service, payment processing and billing are handled through Stripe, such as Stripe Checkout and Stripe Billing. Subscription self-management may be provided through a Stripe-hosted customer portal. We may receive your name, email, billing address, subscription status, invoice/receipt identifiers, and partial payment details such as the last four digits; we do not typically receive or store full card numbers.
Information from third parties
We may receive information from providers that help operate the Site and manage leads, including CRM, email delivery, analytics, and visitor-identification providers; from referral sources or partners; and from social media platforms when you interact with our brand pages or social links.
3. How we use personal information
- Provide and operate the Site, including troubleshooting and performance.
- Respond to inquiries and communicate about our services.
- Schedule calls and meetings through Calendly.
- Send newsletters and marketing communications, subject to applicable requirements and your choices.
- Understand site usage, measure advertising, target or improve campaigns, and identify potential customers using the optional tools described below.
- Process purchases and manage subscriptions, billing, receipts, and support through Stripe.
- Evaluate job applications and manage recruitment.
- Improve our content, tools, and services; protect security and integrity; prevent fraud and spam; and enforce policies.
- Comply with legal obligations and resolve disputes.
A cookie choice does not by itself authorize every form of email outreach or replace any separate consent or other requirements that apply to a marketing communication.
5. How we disclose personal information
We may disclose personal information to providers used to operate the Site, communications, analytics, advertising, visitor identification, booking, and payments, including Google, Meta, RB2B, Beehiiv, Calendly, and Stripe. The information and purposes depend on the service, as described above. See also Stripe’s Privacy Policy.
Some providers process information for us, while others may also use it for their own purposes under their policies, including advertising, identity matching, security, or operating their services. Not all recipients act solely on our behalf.
We may also disclose information to professional advisors where necessary; authorities or others where required by law or to protect rights and safety; and business transferees in a merger, acquisition, financing, reorganization, or sale of assets.
“Selling” or “sharing” personal information: We do not sell personal information for money. Some privacy laws define “sale” or “sharing” more broadly, including certain targeted advertising and exchanges of information through identity networks. Our use of advertising or visitor-identification providers may fall within those definitions where applicable. You may have rights to opt out using the controls above and the rights described in Section 8.
6. International data transfers
Because we may serve clients and prospects primarily in the United States and use vendors that operate globally, your information may be processed and stored in Canada, the United States, and other jurisdictions where we or our providers operate. We take reasonable steps to require service providers to protect personal information.
7. Retention
We retain personal information only as long as reasonably necessary for the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law, such as legal, accounting, or regulatory obligations.
8. Your rights and choices
Canada
Applicable Canadian privacy laws, including PIPEDA and British Columbia’s PIPA, provide rights concerning personal information. You may request access to, or correction of, your personal information, subject to legal exceptions. Contact us using the information below.
United States, where applicable
Your rights may vary depending on where you live and which laws apply. They may include confirming whether we process your information; accessing or obtaining a copy; correcting inaccurate information; deleting information subject to exceptions; opting out of certain processing, such as targeted advertising, sale, or sharing; and appealing a decision on a rights request where required.
How to exercise your choices
Email hello@2xcd.com with your request and jurisdiction of residence. We may need to verify your identity before fulfilling a request. Use Cookie settings to withdraw optional tracking permission, the provider opt-out links in Section 4 for provider choices, and the unsubscribe link in our marketing emails to stop those messages.
9. Security
We use reasonable safeguards designed to protect personal information. No method of transmission or storage is completely secure.
10. Children’s privacy
The Site is not intended for children under 13 (or under 16 where applicable). We do not knowingly collect personal information from children.
11. Third-party sites
The Site may link to third-party websites or services. Their privacy practices are governed by their own policies.
12. Changes to this Privacy Policy
We may update this Privacy Policy from time to time. Updates will be posted on the Site with a revised “Last Updated” date.
13. Contact us
Privacy questions or requests: hello@2xcd.com