ROAS Calculator

Return on Ad Spend (ROAS) is the baseline metric for measuring the success of your online advertising campaigns. This tool helps you calculate your target ROAS (aka. tROAS) based on your average order value, cost of goods per order, shipping costs per order, and fulfillment costs per order. This metric can then help you guide your decisions in your advertising campaigns.
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Your Results

Average Costs of Goods Sold

Credit Card Fees

Total Cost To Fulfill Order

Gross Profit Margin

Breakeven Cost Per Purchase

Breakeven ROAS

Scenarios
Scenario 1 Scenario 2 Scenario 3
Monthly Ad Budget
ROAS
Target Net Profits
Target Cost Per Purchase
Target ROAS